Virgin Media VoIP for Business | Review & Alternatives
Virgin Media Business offers VoIP phone services as part of its business broadband and connectivity bundles. For businesses already on Virgin Media Business connectivity, their VoIP offering can be convenient, but features and pricing often compare unfavourably to dedicated VoIP providers at £8–£18 per user per month.
Matt Cannon
Managing Director
Virgin Media Business VoIP: An Overview
Virgin Media Business provides connectivity and voice services to UK businesses through its cable network and wholesale fibre infrastructure. As the PSTN switch-off has progressed, Virgin Media Business has promoted its VoIP-based phone services as a natural replacement for traditional landlines — particularly for businesses already using Virgin Media for broadband.
The appeal of a single supplier for both connectivity and voice is real. Fewer invoices, a single support contact, and the convenience of a bundled service have genuine value for small businesses without dedicated IT resource. However, whether Virgin Media's VoIP offering is the right product depends on a full evaluation of features, pricing, and flexibility.
What Virgin Media Business VoIP Includes
Virgin Media Business offers hosted telephony under its Business Voice product lines. Typical inclusions:
- Cloud-hosted PBX with basic call routing
- Auto-attendant and call forwarding
- Voicemail
- UK phone numbers (geographic and non-geographic)
- Basic call analytics
Mobile app availability and call recording vary by product tier. Integration with CRM platforms is limited compared to dedicated VoIP providers.
Virgin Media Business VoIP Pricing
Virgin Media Business pricing is typically delivered through a bundled quote combining connectivity and voice. Standalone VoIP pricing is less transparent than dedicated providers. Indicative costs run at approximately £15–£25 per user per month when extracted from bundles, which is at the higher end of the UK market for the feature set provided.
Dedicated VoIP providers offer comparable or superior functionality at £8–£18 per user per month. The convenience premium of a Virgin Media bundle may be justified for some businesses, but the total cost is often higher than necessary.
Virgin Media Business VoIP: Strengths
- Single supplier convenience: Broadband and voice on one contract, one invoice, one support number
- Network quality: Virgin Media's cable network is robust; latency to its own hosted services is typically low
- PSTN migration support: Virgin Media proactively handles the migration for customers on its legacy voice products
Virgin Media Business VoIP: Limitations
- Feature gaps: Compared to Gamma Horizon, 3CX, or RingCentral, Virgin Media's VoIP feature set is limited — particularly around analytics, CRM integration, and advanced call management
- Pricing opacity: Bundle pricing makes direct comparison with dedicated providers difficult; standalone VoIP pricing is not always transparent
- Contract lock-in: Broadband and voice bundled into a single contract reduces flexibility to switch voice providers independently
- Geographic coverage: Virgin Media Business connectivity is not available in all UK locations; broadband availability constrains VoIP availability in the same locations
When Virgin Media VoIP Makes Sense
Virgin Media Business VoIP is a reasonable choice for businesses that already rely on Virgin Media Business for connectivity, want to simplify their supplier relationship, and have basic telephony requirements that do not demand advanced features or deep CRM integration.
Alternatives Worth Considering
Businesses looking beyond Virgin Media should evaluate:
- Gamma Horizon: Carrier-grade hosted PBX at £12–£18/user/month with a more comprehensive feature set
- 3CX: Software PBX from £8/user/month with full feature depth and CRM integrations
- Microsoft Teams Phone: For Microsoft 365 users, Teams Phone at £11–£21/user/month consolidates all communications without a separate VoIP platform
An independent adviser like AMVIA can compare Virgin Media against these alternatives based on your specific requirements and provide an honest assessment of the right choice for your business.
Is Virgin Media VoIP Right for Your Business?
AMVIA provides independent comparisons between Virgin Media and dedicated VoIP providers — with honest pricing and feature assessments.
Frequently Asked Questions
Yes. Virgin Media Business provides hosted telephony as part of its connectivity and communications products. Services include cloud-hosted PBX features such as auto-attendant, call forwarding and voicemail, typically bundled with Virgin Media Business broadband contracts rather than sold as a standalone product.
Virgin's bundled pricing makes direct comparison difficult. When the VoIP element is separated from broadband, indicative costs sit at the higher end of the UK market for the feature set provided. Dedicated providers such as Gamma Horizon and 3CX often deliver comparable or stronger functionality for less per user.
Number porting is available when moving to Virgin Media Business voice services. The process transfers your existing numbers from your current provider and usually takes around 5–10 working days. Confirm porting availability and timescales with Virgin Media Business before you commit, especially for non-geographic numbers.
No. Virgin Media Business follows the footprint of its cable and wholesale network, so it is not available at every UK address. Where Virgin Media Business connectivity is unavailable, its VoIP service is too. Verify coverage for your specific premises before including Virgin in your shortlist.
Native CRM integration is limited compared with dedicated VoIP platforms. Basic integration may be possible through third-party connectors, but features like screen-popping, automatic call logging and click-to-call are typically weaker than Gamma Horizon, 3CX or RingCentral provide natively. Test integration against your actual CRM before buying.
The main consideration is flexibility. A bundle ties both services to one contract term, so switching voice providers may force you to renegotiate connectivity too. Keeping voice and broadband on separate contracts — even from different suppliers — preserves your ability to optimise each independently as your needs change.
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